How to make a historical event a picture of grandiose activities and attract tourists? Learn how the Mexican’s did it!
The Government of Puebla in Mexico, known for its celebration of Cinco de Mayo, tapped the services of former Miss Universe 2010, Ximena Navarrete, to publicise the yearly commemorative celebration of the Battle of Puebla. Although the memorial event takes place annually, this year it was the 150th anniversary of the historical event and makes it more special for the people of Mexico.
Miss Navarrete is globally known for her contribution not only as a former Miss Universe but as an icon for Mexican women. Her endearing support to the celebration of Cinco de Mayo transpires her zealous love for her country and its people. A mark of a true queen!